November 9, 2014
Single purpose API
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The database that tried to be everything to everyone is being replaced by more specific tools. The Google Base API, launched in 2005, has been deprecated. In its place, Google suggests using its new Google Shopping Search API for finding products and Shopping Content API for merchants to add products. The new APIs will help Google focus on the most common uses of Google Base. However, the change means that developers will have to update code and that some non-shopping applications will be left without a replacement.
Rebelmail publicly launched its interactive email API. After successful private integrations with ESPs like Mailjet, SendGrid, and others; Rebelmail is ready for third party integrations across the board. Through the API, users can build, send, and track interactive emails directly within an app.
As a retailer, are you tired of doling out receipts? Do you feel receipt remorse every time you hand that slip to a customer and you just know they will lose it, or worse, that they won't lose and just leave it bulging in their wallet? The Lemon API can help retailers turn the downside of these transactions into opportunity. Each consumer using Lemon has a unique Lemon email address to organize 0their transactions.