August 11, 2014
Single purpose API
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Zinc bridges the gap between bloggers and content creators and the retailers that sell the products reviewed and covered. The Zinc API allows anyone with an online presence to add a few lines of code to a site or app and seamlessly add ordering functionality. Zinc integrates with various online retailers; so, readers/consumers no longer need to leave a site to order a product from a major online retailer.
Along with the growth of APIs in general has come the emergence of the API as a product. Many times a new startup is entirely an API. When the entire company is an API, you'd better choose the right API business model. When the API is the product, or the whole business, many times this means charging developers to use your API. It turns out, it's not just about how much you charge them, but how. This post will look at the many different ways that API-as-product companies are getting developers to pay for access.
Those with Capital One banking or credit card accounts, who also use one of Intuit's many services (e.g. TurboTax, QuickBooks, Mint, etc.) may have an easier time transferring financial data from Capital One to their Intuit service through a new, API-driven partnership recently announced.