March 12, 2015
Single purpose API
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New tools make for new opportunities. Much as the availability of connectivity drove the early Internet, social networks spurred all manner of viral expression, and open APIs have transformed software development, an advancing technology has the potential to have a disruptive effect on online usage and its social and business context.
Swift IQ belives Machine Learning as a Service (MLaaS) will become a key market in the near future as more providers look to integrate predictive APIs with their customer transaction data. After presenting at the recent API Strategy and Practice Conference, Swift IQ CEO Jason Lobel spoke with ProgrammableWeb about how businesses can use an API-driven approach to improve their "adaptive intelligence", and shares four techniques that can be tested immediately.