Built by the engineers at the online clothing retailor thredUP, ResponsysApi is a Ruby gem that allows an interface with the Responsys API. Using ResponsysApi, Ruby applications can access the web API platform to programmatically manage campaigns for email, mobile, SMS, web displays, social media, and more.
Most enterprise IT environments consist of multiple generations of legacy enterprise applications that collectively represent a business process. In recent years, the more advanced IT organizations have layered suites of business process management (BPM) software as part of an effort to manage those business processes in a more holistic fashion.
Planspot, event marketing service provider, provides access to its marketing tools through the Planspot API. The Planspot platform offers an all-in-one marketing tool that can manage, promote, and sell tickets to events. From promotion via email and social media, to dashboards that track sales and monitor progress, Planspot embodies its founder's dream: "to create a single solution for event promotion, publishing, discovering and planning."
As application development becomes more complex in the era of the cloud organizations are finding that it’s not so much the tools they are using that are the problem but rather the lack of a coordinated approach to managing the build, test and deploy process.