April 3, 2015
Single purpose API
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Online video is a widely used marketing tool and a great way to interact with customers, but with the lack of accurate analytics tools, many video campaigns have been a bit of a guessing game. That's where Vidyard comes in. It's a video marketing platform designed to give users the tools to see exactly how their videos are working, providing them with the valuable insight required in order to make the most of their video investment. Vidyard also makes this functionality available to developers via the Vidyard API.
Synq has hit the market with a video API designed to bring video capabilities to apps. Unlike many existing video platforms, Synq is not a standalone video management system that brings apps into its ecosystem. Synq hopes that this developer-first mindset will set it apart from other video services.