Snapchat recently opened up its long-awaited API to creative agencies and ad tech companies. Top players in the ad industry are already jumping on the bandwagon and these early birds are getting plenty of attention, writes Lauren Johnson over at Adweek.
Twenty-two APIs have been added to the ProgrammableWeb directory in categories including Genetics, Education, Passwords, Identity, Video, and Music. One highlight today is the IEX Trading API for creating stock trading applications. Here's a rundown of the latest additions for developers.