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BIPS, Bitcoin payment system, allows users to buy or sell online using Bitcoin digital currency. In addition to Bitcoin transaction-based apps and an e-wallet, BIPS provides an API that users can integrate with existing workflows and tools. Merchants can utilize Bitcoin currency alongside traditional currency transactions.
Qubit, a leading customer experience management (CXM) solutions provider, has announced the launch of the new Behavioral Attribution API allowing access to Qubit behavioral attribution data. The new API uses Tableau to visualize the data so that it is presented in a clear and easy to read format.
Science Rockstars aims to transcend simple recommendation engines and A/B testing techniques to create personal profiles of pitches that persuade individually. Their Persuasion API allows applications to compile profiles of each customer and what sways them. Then, based on the profile, communication can be altered in real time in ways that best suit the customer and increase the conversion rate. The documentation notes that it can be implemented either on the server or client side (the latter includes a Javasctipt library to facilitate the process).
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