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- TextOrder.net provides a complete solution for text message ordering. Promote specials, new items, news, etc. and use as a word of mouth marketing tool.
- Tout helps you templatize and track your day-to-day repetitive emails (the ones you keep copying and pasting together).
- Surveilio Force takes the standard Salesforce approach to surveys and incorporates Twilio to provide phone-based and online surveys.
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There is a new way to play FourSquare, the location-sharing game that just celebrated its first birthday. Kickball is an iPhone app that uses the FourSquare API (our FourSquare API profile) to let users check-in or see their friends. But it adds a few features that may have you leaving behind the flagship app that first made FourSquare so popular.
Sustaining an effective engagement campaign can take a surprising amount of work. You could limit yourself to following the leads from the data you collect, but following without interacting first will get you a very low follow-back ratio. More importantly, if you follow and then forget people, they may follow back, but they’ll soon forget you. A high number of followers who don’t reply to, mention or retweet your account are of no value. True engagement is long-term and repetitive.
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