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This year has seen an increasing number of creative agencies incorporating APIs into the way they work. Sure, PR and digital creatives are using APIs in their monitoring and analytics to measure reach and impact of their efforts, but increasingly, they are using APIs to funnel realtime data into the very fabric of their campaigns and to ramp up audience engagement around a brand's story. ProgrammableWeb spoke with Arvid Dyfverman from the award-winning Swedish PR agency, Deportivo, about how APIs are at the very center of their creative campaigns.
Today, the LinkedIn engineering team will announce the open source release of its Rest.li API Hub. LinkedIn released Rest.li as open source just over a year ago. In that time, adoption has been swift and now over half of remote calls use Rest.li. In a nutshell, Rest.li constitutes a REST framework for building scalable RESTful architectures
Like Me Date Me is a new dating site built on top of the Facebook Graph API, which provides search-able access to user profile information. The service displays a photo and limited profile information of whichever gender you want to see. As the name of the site implies, users can "like" others, which can then lead to more interaction. The ratings approach, encouraging snap judgments, is similar to HotOrNot, which also added an option to meet the people you rate.
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