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Startups need to build quickly and iterate quicker. That means not re-inventing the wheel -- whenever possible. Just 5 years ago, people were asking why would you use an API? This has quickly turned to why wouldn't you! Since March 2007 there are 14 times as many APIs listed on the ProgrammableWeb site. And the growth rate is accelerating. API listings on ProgrammableWeb have exploded this year so far, doubling the same period last year, and about four times the same period in 2010 (see chart below).
On February 20-21, The Small Business Web will host its annual Summit in San Jose, Calif. Registration is open and PW readers can receive a $50 discount by entering "PWEB" as the discount code. To learn more about the event, its history and what's in store for 2014, PW caught up with The Small Business Web Founder and Olark's Chief Marketing Olarker, Sunir Shah. Shah provided us a brief history of the event.
Mobile apps search engine Mimvi has announced a partnership with API marketplace Mashape that will allow the Mimvi API to be marketed, monetized, and distributed through Mashape's marketplace. Mimvi aims to put its world-class tools in the hands of developers across the globe and empower users to better serve consumer needs.
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