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Mobio Technologies Inc. is proud to announce the launch of SailMail, a new integration app for the MailChimp™ platform that allows for better integration of promotions and email marketing, and is the first real-world application of the Strutta Promotions application programming interface (API). SailMail allows users of the MailChimp platform to run automated giveaways and promotions with their subscriber lists, utilizing Strutta's powerful API. MailChimp allows users to create, send, and track email newsletters. Currently, more than 7 million people and companies of all sizes use MailChimp to send approximately 10 billion emails every month.
In addition to being featured in MailChimp's Integration Directory, Mobio's SailMail project was the recipient of a monetary award from MailChimp's Integration Fund. Awards of monies from this fund are in recognition of MailChimp integrations that have the potential to grow MailChimp's user-base in addition to the integration growing its own user-base.
"What we're most proud of with the SailMail offering is the way the app is built on the newly-completed Strutta Promotions API, which allowed for rapid development and ensures rock-solid performance," said Mike Edwards, CEO of Mobio Technologies Inc. "SailMail is a product that proves the versatility of our platform; not only can it be used to run large-scale contests, competitions and sweepstakes, but it can support rich applications and integrations as well."
The release of the SailMail application along with other planned products for the Promotions API opens the door to new high-impact growth opportunities. By leveraging significant userbases of other companies, the audience for product offerings and ability to support the promotional campaigns of global brands' is significantly enhanced. These initiatives will continue to grow Strutta's presence in the social promotions market.
For more information on SailMail, visit the MailChimp Integrations Directory - http://connect.mailchimp.com.
The Company also announces that it has granted an aggregate of 1,000,000 incentive stock options exercisable at $0.05 to certain directors of the Company. All options granted are exercisable over a 5-year term, with vesting over a period of one year. The option grant is subject to the approval of the TSX Venture Exchange.