Fosbury, a digital wallet campaigns solution provider based in the Netherlands, has just announced that the Fosbury platform now supports Samsung Wallet in addition to Apple Passbook. Fosbury has also just released the enterprise-class Fosbury API and three SDKs.
The Fosbury platform allows enterprises to design, manage and distribute large-scale mobile wallet campaigns that can be tracked in real-time using the analytics dashboard. The Fosbury platform supports Apple Passbook, Samsung Wallet and digital wallet campaigns can be distributed to relevant platforms such as Facebook, Twitter, e-newsletters and websites.
Enterprises can enable digital wallet campaign passes directly on social media platforms as well as through an "Add to Passbook or Samsung Wallet" button that can be added on websites or in e-newsletters.
Fosbury CEO and Co-Founder Lucas Tieleman states for the press release that:
"Brands are looking beyond apps to reach customers and expand their loyalty, and digital wallets give them the opportunity to engage with their customers both on and offline on the one device that’s never far from their reach. The release of our API combined with support for Android means it is now easier than ever for brands to integrate with digital mobile wallets, increase relevancy and drive higher engagement from loyal customers who want access to all of their passes, coupons, tickets and loyalty cards in one place."
The Fosbury API allows Fosbury templates, campaigns and passes to be created externally and allows a company to seamlessly connect their digital wallet systems. There are currently three SDKs including Ruby, Python and PHP, all of which are available on GitHub.
For more information about the Fosbury platform and API, visit the official Fosbury Website.