Web 2.0 Principles and Best Practices

In news closer to home, as Tim O'Reilly noted this week, in conjunction with this year's Web 2.0 Summit O'Reilly Media has just published a 100 page report Web 2.0 Principles and Best Practices, with yours truly as the author. It is a pragmatic guide to the why, what, how and who of Web 2.0: the market drivers (why), the key attributes and patterns (what), which techniques work and which don't (how), and detailed cases studies and examples (who). Finally, a set of self-assessment tools and lots of references serve as hands-on guidance.

Web 2.0 Principles and Best Practices

Dion Hinchcliffe gives a good summary here and includes an outline of the eight patterns. As Dion notes, at a high-level the patterns are not very different than ideas outlined in last year's highly regarded essay by Tim What is Web 2.0?. The real meat of the report, and what differentiates it, are the best practices, the examples, they myths and misconceptions, the issues and debates, the business model discussions, the enterprise 2.0 recommendations, and the assessment. There are about 60 best practices detailed in the report, most with specific examples of application. This is where the high level "what" starts getting to "how".

As Tim also noted, it's a bit of an experiment for the O'Reilly Radar group. It's being priced and marketed for enterprises (more akin to an analyst report) and you won't find it sold in bookstores.

You can read a brief PDF excerpt on the O'Reilly site.


Comments (5)

Jason and Stephen, I agree the pricing is much higher than the cost of a traditional book but it is not out of line for the market it is priced for: the enterprise. It is not targeted for individuals -- myself included. At the Web 2.0 Summit this week I spoke to a number of people who bought it, all representing their companies, who felt it was a bargain compared to Gartner/Forrester reports while being much more practical and helpful for getting them up-to-speed on Web 2.0.

Agree on price putting this out of my league and not very web 2.0 friendly in that regard where most site's tools are by and large at no cost to the user.

Karel Baroun's recent publication of Facebook story is less than $10 and anecdotally probably covers most of the same information.

Just finished the excerpt and it is a compelling read. $375 is brutal though and puts this way out my league.