WeTransfer, online file-transfering platform, has launched the WeTransfer API and announced Getty Images' iStock as its launch partner. The WeTransfer platform allows users to transfer large files (up to 2GB per transfer) free of charge. With the iStock integration, iStock users can transfer images without leaving the site. Bas Beerens, WeTransfer founder and CEO, described the partnership as a "natural choice":
"[Getty Images has] a broad customer base of creatives that regularly needs high-resolution image transferring," Beerens commented. "WeTransfer is all about making it easy to share large files, with nearly sixty percent of our users working as creatives. Partnering with them was a no-brainer. Now we're just excited about the potential."
Getty Images constitutes a world leader in visual communications, and the API integration with WeTransfer is only one aspect of the exclusive relationship the two companies have implemented. Additional partnership benefits include enhanced user experience, curation, and visual trend insight capabilities. Further, WeTransfer Plus customers (a paid service that enables transfer of files up to 20GB) gain access to hand-curated backgrounds from Getty Images.
The WeTransfer API provides all of WeTransfer's transfer functionality in addition to statistics retrieval. While WeTransfer has utilized the API internally to power its platform, partnerships with companies like Getty Images remained a roadmap goal, and is now a reality. To celebrate the partnership, the companies are offering a free year of WeTransfer plus, a perk that would usually cost $120.
The partnership solves a common problem that businesses and individuals that utilize large files run into on a consistent basis. Transferring large files has often required third party services (like WeTransfer); however, API access to such functionality eliminates the need to depart from the file source service. WeTransfer has long stood as a choice third party file transfer platform, now such functionality may start to existing in-app.