In early October, Google announced the launch of a new version of the AdWords API (v201209) which adds several new features including shared budgets, "rotate indefinitely" setting option and Ad group-level demographic targeting. Google has now published a post on the Google Ads Developer blog advising that a new FAQ page has been created to answer questions about the new Shared Budgets feature.
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Last week Google announced the introduction of AdWords API Test Accounts, a new method of testing AdWords API requests sent from applications that are in development. AdWords Test Accounts are free to use and allow API requests to be made against the production version of the AdWords API.
Google recently announced Shopping Campaign support via the AdWords API. To better understand the new offering, ProgrammableWeb caught up with Eric Tholomé, Google Product Management Director.