ActiveSalesforce is a Ruby on Rails connection adapter that provides direct access to Salesforce.com hosted data and metadata via the ActiveRecord model layer. Objects, fields, and relationships are all auto surfaced as active record attributes and rels.
One the one hand Big Data is supposed to be one of the best things to happen to IT since the invention of the database. After all, managing massive amounts of data should make IT more relevant than ever. But as Big Data continues to evolve it’s starting to look like managing all that data is beyond the scope of many IT organizations. As a result line of businesses are turning to raft of emerging Big Data services in the cloud that allow them to analyze massive amounts of data by invoking a relatively simple API.