March 9, 2020
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Help Scout, a help desk platform provider, has announced the launch of version 2 of its Mailbox API. The Help Scout Mailbox API 2.0 implements OAuth2 for more user-friendly authentication with the services Help Scout customers are integrated with and contains a number of improvements.
When planning an event, aside from all the fun stuff like the programme, the décor and the like, the bottom line is getting people to turn up; and no-one's going to make an appearance if they don't even know it exists. So marketing the event is key, and that's where evvnt comes in. It's an online event marketing service that focuses on getting the word out there by broadcasting and publishing a user's event to multiple event listing sites. The evvnt API makes this functionality available to be integrated with other sites and applications.
Email marketing service provider MailChimp announced last week a new $1 million dollar fund for startups building products that integrate with the service's MailChimp API. MailChimp's program is somewhat unique in that they won't be asking for equity from the companies they fund. It's a pretty attractive deal for prospective partners and a trail-blazing move for a platform in an increasingly competitive industry.