Cloud Elements, a company that provides pre-built integrations into leading cloud services, has announced the availability of the Cloud Elements Messaging Hub which connects Twilio and SendGrid APIs together. This new service provides enterprises the ability to seamlessly send and receive messages via SMS or email.
Businesses are using a voice over Internet service to address a common problem: The gap between online users and customer care centers. A 2011 TeaLeaf survey found the abandonment rate for online shoppers reaches 41 percent when these customers encounter a problem. One way companies are addressing the problem is by integrating VoIP APIs within their websites so customers can click-to-call for help, according to a SureVoIP blog post.
SlickText, a leading text messaging marketing company, has announced that the company plans on releasing an API which will make it possible for developers to integrate the SlickText platform into their applications. The number of Messaging APIs has been growing steadily and at the time of this writing, there are 261 Messaging APIs in the ProgrammableWeb Directory.