Related Articles (126)
As the number of APIs grows, more people are becoming familiar with the term. I had a taxi driver who knew about APIs, although that was in tech-heavy San Francisco. Despite becoming more known, "API" is not a term most mainstream users will use. Yet many of these same people are already asking for APIs—they’re just not using the term. Here are three ways mainstream users are asking for APIs.
We've added twenty six APIs to the ProgrammableWeb directory in categories including Messaging, Transportation, Location, and Open Data. Highlights today include an API that can provide developers with Uber driver information, and the Hypertrack.io API, for adding location tracking features to apps.
Campaigner, leading email marketing services provider, has launched the Campaigner Elements API. The Elements API is intended to be integrated with analytics platforms to gain greater insight into subscriber behavior. Creating targets for email blasts is step one. The Elements API makes step two easier: narrowing focus to potential customers.