For any business or website that relies on user or customer interaction, communication is important, and often the only point of contact a business may have with that customer is an email address. This is where email validation can lend a helping hand; as long as mail can be successfully sent to an address all is good, but if there's some issue causing failed delivery and other errors, better to know about it. Email Pie is a free, JSON API that provides a simple way to validate email addresses.
Continuing a three-part series on Facebook Ads API. In Part one, I looked at how Facebook Ads vendors have done little with their exclusive access to the API and instead have tried to game Facebook’s system through ad multiplication. In Part two, I discussed how the API can be used to gather the data needed to measure true performance. In this final part, I offer some ideas of tools that developers could create to improve the optimization of Facebook ads.