Online video is a widely used marketing tool and a great way to interact with customers, but with the lack of accurate analytics tools, many video campaigns have been a bit of a guessing game. That's where Vidyard comes in. It's a video marketing platform designed to give users the tools to see exactly how their videos are working, providing them with the valuable insight required in order to make the most of their video investment. Vidyard also makes this functionality available to developers via the Vidyard API.
Shoudio is an amusing iOS application made to tag places with audio snippets. These can be anything a user imagines, and a lot of fun could be had with this. For example, integrating this into Geocaching could be a lot of fun, allowing things like audio hints to help Geocachers find the cache. However, the developers of Shoudio didn't want it limited to just one platform, so they released a Shoudio API to allow clients for other platforms, and fun mashups.