September 16, 2015
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Recent research indicates that, across organizations surveyed, old point-to-point integration habits are dying hard. In fact, they could be getting worse, resulting in an increasingly intractable situation as enterprises struggle to digitally transform themselves and avoid fatal disruption.
Matthew David from TheAppBuilder.com is an intense individual. He has seen the opportunity lying in front of mobile application developers and I suspect that it’s keeping him up at night. No, its not tied to a single platform. The opportunity he sees is based on a trend that involves billions of mobile phone users around the globe. “There are 7 billion people on the planet, 4.5 billion of them have cell phones” David explained, “currently 5% are smartphones. By the end of 2012, we’ll see that number move to 20%.” That’s about 700 million new smartphones, for those of us counting along, that will be coming online this year. Let that number sink in for a moment. If you’re a bit skeptical, note that some projections put 2012 iPhone says at between 125 and 200 million, and that’s just one phone in the market.
Wishpot typically brings "lists" to mind. With Wishpot's original service, users could create a single wish list from multiple sites. The service eliminated the need for a new list for every site in which a shopper was interested. Wishpot has now expanded the wish list experience into a full shopping experience with a new API framework that provides true social commerce (shopping/browsing through checkout from the same platform).