As the number of APIs grows, more people are becoming familiar with the term. I had a taxi driver who knew about APIs, although that was in tech-heavy San Francisco. Despite becoming more known, "API" is not a term most mainstream users will use. Yet many of these same people are already asking for APIs—they’re just not using the term. Here are three ways mainstream users are asking for APIs.
The Salesforce1 platform that integrates customer relationship management (CRM) with analytics, social networking and mobile computing software has seen its momentum grow with a 96 percent increase in the number of active Salesforce1 mobile app users