September 7, 2018
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iTranslate, a provider of real-time language translation and communication services, recently announced a new integration for Snap Inc.’s Lens Studio. This integration will allow developers to leverage language translation services in building Snapchat AR features.
Gnip, a social media data aggregation platform and social media API, has announced that the company has added six new social data sources to the Gnip Enterprise Data Collector product. The six public APIs that have been added to the platform include bitly, Instagram, Reddit, Stack Overflow, Panaramio and Plurk.
Moxie Software has released Engage+,"the first social chat app that leverages Facebook’s social graph leveraging public profiles to target social visitors with unique proactive offers and provide agents with a rich set of social data." Until now, sales and customer service reps had access to limited customer data when interacting with customers via chat (e.g. customer name, purchase history, email, perhaps a few other data points). Engage+ utilizes Facebook's social graph to further understand and engage customers during chat conversations (e.g. age, brand likes, friends, mobile usage, and many more data points). Deeper profiling during a customer interaction allows companies to produce customized offers pinpointed at specific customers.