November 11, 2008
Social Money, an online goal savings platform provider, has announced the launch of the private beta version of the CorePro API which allows companies to integrate savings accounts into online and mobile applications. The CorePro Platform is the first product that Social Money has developed that offers an open API and was built using elements of the company's SmartyPig platform.
The APIWorld and DataWeek events are currently taking place in San Francisco with a mix of API providers and developers, C-level enterprise representatives, and marketers all vying for attention. It is a mixed bag of attendance with over 4,000 participants expected, although the close proximity of the event to the timing of the API Strategy Conference being hosted at the end of the month, also in San Francisco, may be causing some lack of cohesion in the type of audience attending. Key themes include the growth of services aimed at supporting developers, the limited creativity of using realtime data and the slippery task of defining a viable API business model.
The tagline of the Times Open blog is "All the news that's fit to printf()", and that clever play on the paper's motto gains more credence with each new API released. In February the Times introduced the Newswire API, which "provides an up-to-the-minute stream of published items" from the paper of record, and the New York State Legislature API for tracking the political maneuverings in Albany.