We're keeping things friendly with this latest roundup of fun, new mashups. Do something creative and different with your Facebook friends, like put their mugs on a mug or find a job near them. And there's always some fun to be had with a website scoring tool.
With huge budgets spent on marketing, it's probably a good idea to keep track of which marketing avenues are working and which aren't. Call Tracking Metrics is a simple telephone call tracking service that aims at helping users link incoming calls to specific marketing campaigns and in so doing, easily track and analyze the amount of calls received due to that particular campaign. The Call Tracking Metrics API provides access to this functionality.