It is not uncommon for e-shoppers to create a cart on a website without the intention of making an immediate purchase. The motives behind abandoning a cart can vary; what matters is how companies take advantage of the information that can be gained with each cart that is left behind. Rejoiner is a company that helps online retailers capture, analyze and recover abandoned shopping carts. The company accomplishes this with their Rejoiner API.
The NYC Department of Education has announced the Gap App Challenge. The Challenge developed out of the Innovate NYC Schools initiative. The initiative includes a community of 250 schools that search for and implement new models of teaching and learning.