January 14, 2020
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At its Unite developer conference this week, Shopify introduced its new Marketing Events API. The API allows market app developers to track marketing events directly within the Shopify ecosystem. Marketing apps have long been popular within Shopify's App Store, but tracking has been difficult.
Amazon has just released an in-App purchasing API for PC and Mac Apps. Game developers should win big. This closely follows its Kindle ebook commitment to extending products across platforms. Ebooks were first available on Kindle readers, then they became readable on Macs and PCs. The roll out for in-App purchases in games was likewise first available to Kindle Fire and Android developers last April, a precursor to this announcement.
ShippingEasy consists of a cloud-based platform that allows online merchants to manage the processing and tracking of orders from a single interface. Merchants can integrate shipping information from multiple sites (e.g. eBay, personal site, physical warehouse, etc.) with the same interface and shop rates across various carrier lines. In addition to over ten existing integrations with e-commerce sites (e.g. Magento, eBay, Shopify, etc.), ShippingEasy offers a custom API that allows developers to incorporate the ShippingEasy platform into third party apps and sites.