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February 13, 2020
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Two Video APIs from that Giant Search Engine that Starts with G...
Quick: name that huge search engine you use a lot that starts with G but isn't...Google. (Hint: it's a wholly owned subsidiary of Sony.) Right. It's Gracenote, the folks who help you identify all those tracks in your music library. Okay, it's not exactly a search engine in the conventional sense. But it does have 130 million tracks and TV listings across 28 countries. And it handles 15 billion queries a month. We've covered Gracenote's earlier APIs in a previous column.
Vidyard API: Creating Video Campaigns That Hit The Mark
Online video is a widely used marketing tool and a great way to interact with customers, but with the lack of accurate analytics tools, many video campaigns have been a bit of a guessing game. That's where Vidyard comes in. It's a video marketing platform designed to give users the tools to see exactly how their videos are working, providing them with the valuable insight required in order to make the most of their video investment. Vidyard also makes this functionality available to developers via the Vidyard API.
Media Feeds API for Chrome Would Enable Recommended Video Feeds
Google Chrome is in the early stages of developing a tool that would bring YouTube-like video recommendation feeds to most any website that has the content to support one. The fresh feature has already found its way to Canary builds of Chrome, where it lets people see what videos are queued up next.