Synq has hit the market with a video API designed to bring video capabilities to apps. Unlike many existing video platforms, Synq is not a standalone video management system that brings apps into its ecosystem. Synq hopes that this developer-first mindset will set it apart from other video services.
Tokbox, the online video communications platform, is on a roll. Earlier this year, we had reported how Tokbox decided to change it strategy from delivering an application to focusing on a pure API platform play. This paid rich dividends in an increase in number of partners taking to their platform and they moved later on enabling Video chat on Android and iOS devices. Tokbox has now gone one step further by implanting itself as a solid choice for enabling Video Chat on your site by targeting the millions of WordPress sites with a Wordpress plugin built on the TokBox OpenTok API.
Video is an increasingly important component for websites and apps, as consumer demand for and consumption of video content is growing. Companies still pre-transcoding video or working with in-house transcoding systems may want to consider cloud-based API solutions such as Cloudinary.