April 27, 2020
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Two Oregon entrepreneurs, Jake Weatherly and David Shear were having trouble expanding on an huge opportunity selling software to college students. Of the 3.2 million youth age 16 to 24 who graduated from high school between January and October 2010, about 2.2 million or 68.1 percent, are enrolled in colleges and universities. To Weatherly and Shear, these 2.2 million students represent not just today’s software users, they represent the market of tomorrow. Talk to the Gillette or Visa about the power of building brand awareness with college students and you’ll understand the untapped buying power within the 2.2 million U.S. college and university students.
In a post market-closing announcement yesterday March 20, 2018, MuleSoft and Salesforce jointly announced Salesforce’s intent to acquire MuleSoft in a deal worth approximately $6.5 billion. The announcement comes almost exactly one year after MuleSoft went public on the New York Stock Exchange.
Staying in touch with customers is essential to building lucrative relationships and encouraging repeat business. With hundreds of jobs or sales on the go, and countless emails arriving in the inbox daily, it can become easy for companies to let some slip through the cracks. Contactually is a customer relationship management system, designed to provide businesses with a tool that helps them to stay relevant in their customers' lives. Contactually's API allows third party developers to access this functionality and integrate it with other applications.