23andMe is a DNA analysis service that allows individuals to learn more about their DNA. Users can use the service to trace their ancestry, learn more about their present health and participate in research to benefit future generations. The company also offers this neatly categorized and searchable data to researchers and scientists.
Do you lie awake at night thinking about just how hard to ride your bike for 112 miles after swimming 2.4 miles and before running that 26.2 mile marathon without a break? Of course you do--especially if you're attempting an Ironman Triathlon. Turns out there's an optimal answer to that problem and a way to "cheat", courtesy of Joe Friel, legendary athlete, author and founder of TrainingPeaks. I'll get to that conundrum in a minute. The TrainingPeaks SOAP API helps coaches and athletes use the platform to add users, upload data, get works outs and achieve peak performance.
TipTap Lab uses psychology to better understand existing and potential customers. The TipTap Lab API allows third party apps to take advantage of such psychology by building profiles for those that interact with the app and acting accordingly. Whether an app developer wants to personalize an online experience or pair up users with similar interests, the TipTap Lab API examines the abstract, subconscious layer of users to better and enable a developer to accomplish goals.