December 21, 2011
InviteBox, social referral program, allows merchants, bloggers, developers (and anybody else with a web presence) to refer friends and customers to recommended products. Users can take advantage of pre-determined referral offers (e.g. coupons, promo codes, free products, cash incentives, etc.) or create custom incentive programs. InviteBox offers all the needed moving parts from creating the referral program to implementation, and the analytics to measure success. Users can simply insert a widget into a website or utilize the Reward Callback API.
In April of 2012, Referly launched and created Customer Acquisition as a Service. Now, Referly takes its customer acquisition abilities to the developer world with the announcement of the Referly API.
Prosperent has released "the performance advertising industry's first and only celebrity product API." The celebrity product API will allow content creators and developers to include products associated with celebrities into advertising campaigns. According to Propserent's CEO, Brian Lovett, "hundreds of hours" are currently spent researching celebrity-product affiliations.