Lately we're seeing a lot more talk about API monetization. Last week we covered TweetPhoto's efforts at encouraging developers to use the TweetPhoto API through a transactional payment model (one penny or so for each photo uploaded via the API). Last month we covered Bandsintown, which provides affiliate earnings via use of its Bandsintown API. And more recently Touchnote announced an affiliate payment model (with a whopping 30% royalty) for developers working with its image API.
Prosperent has released "the performance advertising industry's first and only celebrity product API." The celebrity product API will allow content creators and developers to include products associated with celebrities into advertising campaigns. According to Propserent's CEO, Brian Lovett, "hundreds of hours" are currently spent researching celebrity-product affiliations.