AtTask, cloud-based work management provider, and WebDAM, digital asset management provider, announced their strategic partnership today. Both companies will integrate the other's functionality to existing platforms to expand marketing-focused technologies. The AtTask Marketing Cloud will now offer WebDAM's digital asset management and brand management functionality. Additionally, WebDAM's digital asset management users will have AtTask's full project management functionality.
Google has added a new category of devices for targeting to the AdWords API. Connected TV allows developers to target devices connected to TVs for display and video ads. This applies to smart TVs, gaming consoles, and streaming devices such as Chromecast, Roku, and AppleTV.