Until recently, Google's ML Kit machine learning functionality has focused on video and image processing. Now, Google has introduced two APIs that expand ML Kit into the language space. The Smart Reply API suggests responses within chat apps, and Language Identification identifies text language.
Amazon just made enabling Alexa skills within third-party apps a lot easier. The App-to-App Linking feature and associated Alexa Skill Activation API allow app users to enable an Alexa skill within a third-party app. Prior to the features, users were forced to use the Alexa app to enable a skill.
PeopleBrowsr is another “noise to signal” processor of the social media tidal wave. The Research.ly platform they provide is impressive and engaging. I had to pry myself away from it. It is a tool to answer the question, "who in this social media landscape is relevant on this topic?" but that is just the beginning. The PeopleBrowsr API is a pay to play way to gain social media intelligence.