ReferralCandy is an online marketing company that specializes in referral marketing. The company provides a plug-and-play platform that makes referral marketing easier. Techinasia.com notes that ReferralCandy modeled their structure after Dropbox’s two-sided incentive referral program. Dropbox’s program rewarded both the user that signed up through a referral link and the referrer with additional storage space. This tactic has proven successful for ReferralCandy who recently released their ReferralCandy API.
Microsoft has announced that the Microsoft Payment Request API in Microsoft Edge is available in preview. The Microsoft Payment Request API can be used to simplify checkout and payments on the web (via Microsoft Edge browser) for Windows 10 PC and mobile users. The API connects to Microsoft Wallet.