When it comes to text messages, Twilio thinks pictures speak volumes. To that end, the cloud carrier has added MMS capabilities to and from Canadian numbers and via short code in the US, the company announced at its Twiliocon user conference today. In addition, Twilio is dropping the cost of its text messaging by 25% for US phone numbers.
Typically, when anyone talks about APIs, they talk about internal or enterprise APIs and external or open APIs. But as the cloud services become more widely adopted, we’ll see an interest in more hybrid situation, where internal IT departments use external APIs or other services as part of a broader architecture.
At least once a week someone says they wish a business partner would create some application or feature to address a specific need they have. Unfortunately, that idea generally falls by the wayside because the person with the idea knows that business partner doesn’t have either the will or the capacity to execute.