The Leanplum iOS Sample Code by Leanplum presents developers how API access can implement marketing features. The XCode project is available for initial interaction.
See how Kocomojo enabled marketers with the Google Maps API and beacons to create geo-targeted and hyper-local boundaries that trigger campaigns on customer smartphones.
Long a proven revenue channel for content publishers that have good visitor traffic, affiliate programs have always been subject to content growing stale. APIs allow merchants to supply real-time data to publishers and this article looks at how APIs are serving affiliate marketing programs today.
