October 4, 2018
Related Articles (835)
Canada’s Yellow Pages Group (YPG) is launching a new developer ecosystem to support and stimulate startup innovation in the local search and location based services market, including a certified developer program and four ways to monetize applications. The new developer ecosystem comes partly from the group's work with hackfests. “We got tired of seeing all these great ideas die after the hack, we wanted to make sure these potential local search apps were brought to market," YPG's Bradley Wing said. YPG understands the YellowAPI is a natural extension of its existing business model, and extends the reach of its advertisers by feeding their listings through 3rd parties applications built on the platform.
There is a restaurant near my house that I go to often, it’s hard to find and I have trouble explaining to my friends how to get there. I can’t help but wonder how much business this restaurant is losing because of its poor location. Indoor mapping company EveryScape might have the solution. It's like Google Maps street view that doesn’t stop at the front door, it goes right inside. The Everyscape API can seamlessly be integrated into a website, allowing a developer to place the company’s immersive viewer in a relevant section of their site.