Dynamic Yield, a company that offers personalization services for the marketing industry, has expanded its APIs in order to streamline server-side implementations. The company is hoping to faithfully translate its portfolio into an experience that excels in a diverse set of environments.
To laypeople, the high potential disciplines of artificial intelligence (AI), machine learning (ML), and data science are enigmas. Most people don't even know what these terms mean, let alone what to do about them. But, in its Einstein portfolio of AI offerings, Salesforce has cracked the code.
Display & Video 360 is Google’s consolidated marketing platform that helps marketers manage their campaigns across display, video, TV, audio, etc. The platform is designed to increase productivity in collaborative environments and simplify marketing data visualization through consolidation.