As Google continues to set the bar for website analytics, Hootsuite, the social media management service, is promoting its ability to create sophisticated visualizations based on data available through the Google Analytics API. In the crowded world of social management and analytics tools, Hootsuite is poised somewhere between a multichannel social publishing platform and social analytics tool. Their recent focus on data visualization shows just how important the analytics part of the business is. While Hootsuite offers a free entry-level service the advanced Google Analytics integration is only available to paid subscribers.
Despite attempts to reinvent it, email is still one of the most popular ways to communicate across the internet. Developers have long been able to take advantage of Emails popularity using various libraries that support POP, SMTP and IMAP. This is fine when you have access to a publicly available web server, but for small and hobby developers this can be an unacceptable cost.