Help Scout, a help desk platform provider, has announced the launch of version 2 of its Mailbox API. The Help Scout Mailbox API 2.0 implements OAuth2 for more user-friendly authentication with the services Help Scout customers are integrated with and contains a number of improvements.
Lately we're seeing a lot more talk about API monetization. Last week we covered TweetPhoto's efforts at encouraging developers to use the TweetPhoto API through a transactional payment model (one penny or so for each photo uploaded via the API). Last month we covered Bandsintown, which provides affiliate earnings via use of its Bandsintown API. And more recently Touchnote announced an affiliate payment model (with a whopping 30% royalty) for developers working with its image API.
BoomTown, online marketing system for real estate professionals, has announced its first API integration with a third party lead generation source. BoomTown has partnered with Zillow to integrate lead information from Zillow's Premier Agent system directly into BoomTown's intelligent CRM platform.