This article is part of a 10-part series where we discuss interesting APIs that were added to our directory during 2016. Business and Productivity APIs are covered in this segment. The APIs were chosen by our researchers, by popularity according to website traffic, and by mentions on social media.
Staying in touch with customers is essential to building lucrative relationships and encouraging repeat business. With hundreds of jobs or sales on the go, and countless emails arriving in the inbox daily, it can become easy for companies to let some slip through the cracks. Contactually is a customer relationship management system, designed to provide businesses with a tool that helps them to stay relevant in their customers' lives. Contactually's API allows third party developers to access this functionality and integrate it with other applications.