November 30, 2011
So and So is now following you on Twitter. Who? How did they find me? Why might I want to follow back? That's been a common bit of internal dialogue for me lately. Often the answer lies in our mutual friends or followers. Social networks like LinkedIn and Facebook make this easy. Not so with Twitter, which is why I was excited to find Intersect.
With so many people glued to their smart phones these days, text message marketing simply makes sense. Done right, it’s easy, personable and gets the word out instantly. Slick Text is on-board with the idea. The mobile marketing company has just released the Slick Text API that enables third-party developers to integrate its text message service into their own products.
Twitter has announced major changes that will alter the way the company calculates 140 characters. Certain attachments, URLs, and handles will no longer count towards the character limit. Changes will allow users to use more words, and developers must prepare for the upcoming changes.