October 13, 2010
ReferralCandy is an online marketing company that specializes in referral marketing. The company provides a plug-and-play platform that makes referral marketing easier. Techinasia.com notes that ReferralCandy modeled their structure after Dropbox’s two-sided incentive referral program. Dropbox’s program rewarded both the user that signed up through a referral link and the referrer with additional storage space. This tactic has proven successful for ReferralCandy who recently released their ReferralCandy API.
Wikimapia is a web service that allows users to edit information on a world map in a wiki format. Users of the site can add places, edit them, and get the information previous users have entered. The info there is currently pretty sparse, but the service is rather new. The company also recently released a Wikimapia API that supports getting information from the web service.