March 27, 2019
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Online shopping has won many a consumer over with the quick, easy and convenient benefits it provides. But even with all its pros, the check-out process can still be a bit laborious and time consuming. As with all things digital, we have become spoiled for choice and anything other than lightening fast can make users a little grumpy. This is the issue that Paddle has set out to address. It's an app for iPhone, Android and tablets that allows users to make payments with a quick click or tap. The Paddle API also makes it quick and easy for its functionality to be integrated with other existing e-commerce systems.
Micro-commerce is an emerging global trend, from the microcredit pioneered by Nobel Prize winner Muhammad Yunus, to micropayment systems offered by companies like ZayPay. ZayPay is used for payments for online services, game sites, dating sites, and others. And now they have an API.
TD Ameritrade's open API, Veo, has been used to offer greater insight to traders through integration with third party applications and its own trading services (e.g. service accounts, process client data, money on demand, etc.). However, TD Ameritrade may have shown its true belief in the power of APIs with its acquisition of iRebal. By integrating iRebal's rebalancing software with the Veo API, TD Ameritrade is able to remove tedious, manual processes that typically appear with rebalancing.