June 18, 2018
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Native advertising is the way forward when it comes to engaging users with products, and in-game product placements is a highly effective way to engage users in the world of social, mobile and free-to-play video games. With the help of MediaSpike, brands can easily put relevant and targeted product placement into any social or mobile game. The selling point is that the service is aimed at both advertisers and developers, and that it has been built by actual game developers who understand the ins and outs of game advertising, removing many of the hindrances that may normally be associated with this process. The MediaSpike API makes this functionality available to developers.
Some tasks in life are so boring that they could never be fun, just don’t tell GreenGoose that. GreenGoose is a real life “gamification” company, using small sensors and accelerometers on stickers to track everyday behavior. The company will eventually sell sensors designed to track anything from how often you drink from a water bottle, to how far you can throw a Frisbee. An online account then uses the data collected from these sensors to calculate how often you perform these tasks. The idea is that this would add some fun to your life while helping you stay on top of chores like feeding your dog. The GreenGoose API allows you to pull data from the sensors into any custom application.