March 11, 2010
Link shortening is no longer just something you do to fit into tweets or keep emails from wrapping. For many, especially those in marketing, it's also a great way to track clicks as their content gets spread across the web. BudURL keeps its focus on fulfilling the link shortening needs of businesses. And now it's added a professional version with custom URLs, analytics and a BudURL.Pro API to access it all.
The article focuses on URL-Shortener APIs that appear in ProgrammableWeb's API directory. It includes Proofeditors.com and the popular Bit.ly API. Special features of the APIs include added security, special tools, and shortening for unique platforms. Also listed: 32 Bit.ly mashups.
Hey there, bit.ly. You've been garnering your share of praise--and jealous criticism--lately. It's barely past your first birthday and you've raised a few million in venture capital and are going steady with Twitter, one of the hottest sites of the moment. Your competitors publicly proclaim you as unbeatable. What's your secret, bit.ly?