Microsoft as expected last week announced that it would be integrating its Yammer social networking and Skype unified communications services with Microsoft Dynamics CRM software. This week Microsoft took that effort a step further via an alliance with Moxie Software under which another social networking application for the enterprise is being integrated within Microsoft Dynamics.
It's surely a sign of APIs growing up when enterprise vendors are building tools to utilize them. Business management solutions company SAP AG has a new solution that helps businesses and organizations gain insights into market trends and customer sentiment in real-time. The "SAP Rapid-Deployment Solution for Sentiment Intelligence with SAP HANA" loads text data from any Web Channel that has a publicly available API. Once the data is into its system, SAP's software takes over.